Information material on the spa displayed in the hotel room is one of the first touchpoints with guests. Here the guests are in their own four walls. Here they feel safe. Here they have time, they find rest and peace. Almost everyone has a look at the provided spa menu but in the end only less than 5 % actually use the services. So, if you want to catch the attention of the guest and make them curious, the spa menu design plays a very important first role: feel, design, texts, pictures…. Read more
Articles by Dr. Kurt von Storch:
When entering a spa, the guest perceives many different impressions – partly consciously but also subconsciously. In a good spa the guest not only receives the mere treatment they booked but rather a whole experience, which includes the spa as a unit. Read more
Cosmetic treatments are a special trust issue. This concerns consulting and a professional approach as well as the equipment used and cleanliness and hygiene – in other words basically everything in the spa beauty area.
About half of all private European households have a bathtub. It is a symbol of recreation, cleaning and relaxation in your own home. The bathtub is so to speak a symbol of „a little bit of wellness at home, at the weekend or after a hard day at work“.
In spas, too, bathtubs are used for diverse treatments. Read more
This time we will deal with yet another elementary room in every spa: the relaxation room. A cozy, quiet refuge where guests can go after a treatment to get the most out of the beneficial effects of their spa treatment.
After dealing with the right design and set-up of the treatment rooms in a spa we continue today with another very popular area: the spa swimming pool. What makes it different to a normal swimming pool?
When we take a bath in thermal water and enjoy the warmth and weightlessness we feel comfort and happiness. At first glance it does not matter whether it is a bath with artificially heated tap water or a bath with naturally heated thermal water from deep layers of the earth. For decades bathing in warm water has been highly appreciated. The ancient Roman and Greeks already used it for health and hygiene purposes. Read more